YSL campaign – Google Drive
YSL campaign for instagram - Paying tribute to the St Laurent Mariniere T shirt/knit (Shot on iPhone11)
I am from New Delhi, India. I completed my Master’s in 2023, in Fashion marketing and communications from Polimoda School of Fashion in Firenze, Italy through their annual scholarship programme .
Passionate about storytelling and writing, I am best at grasping the essence of a brand and cultivating a narrative that is fitting and memorable. With experience in content writing, social media management and public relations, I have a deep understanding of the current digital trends and gen z sensibilities and am adept at creating something timeless and relatable.
I am community driven and interned as a counsellor for The Guild of Service NGO and worked closely with aanganawadi workers in Qutub Enclave, New Delhi , under the personal guidance of former chairperson of National Commission for Women in India.
A multi tasker, I credit the lockdown period of 2020 and 2021 for this skill, when I was heading the college fashion society - Glitz, managing my studies and writing articles in fashion and lifestyle that were SEO boosted, for several publications including Sociomix, The Trend Sight, etc. During this period, I also gained experience in copywriting for product and retail on e-commerce stores.
Creative instincts, intellectual stimulation and art are essential to me.
Smriti Vyas
Global Citizens trailer
Teaser for a documentary on first generation immigrants in Europe and their journeys - Ahluwalia (shot on iPhone 12)
K A R I G A R I
Karigari Startup Idea - Deloitte Workshop
('Most ethical idea' awarded to our plan)
('Most ethical idea' awarded to our plan)
Fashion Marketing - Case Study on Nike Air Max 'Graffiti Stores'
Brand analyses and strategies
Brand Analysis and influencer market strategies for OLIO
Mid Term Project - Polimoda
Mid Term Project - Polimoda
Identifying a market opportunity and creating a market plan for the brand Jonathan Simkhai. An in depth research and analyses of the brand and our dedicated marketing plan that explores possibilities of making Jonathan Simkhai a body positive brand.
Identifying a market opportunity and creating a market plan for the brand Jonathan Simkhai. An in depth research and analyses of the brand and our dedicated marketing plan that explores possibilities of making Jonathan Simkhai a body positive brand.
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Fashion Science 101 – Understanding What Suits Your Body Type Perfectly | by Smriti Vyas
Here is a guide on understanding what your body type is and what would suit your body perfectly. Fashion Science 101.
Happiness comes in all shapes and sizes and so do bodies and figures. After ages of internalizing the social expectations of how women are supposed to look and what the ideal body type for women is, the most important question that needs to be asked is how does any woman have control over the natural body shape one is born with? With the implications of constantly being pressure
Happiness comes in all shapes and sizes and so do bodies and figures. After ages of internalizing the social expectations of how women are supposed to look and what the ideal body type for women is, the most important question that needs to be asked is how does any woman have control over the natural body shape one is born with? With the implications of constantly being pressure
Top 10 FREE Image Editor Apps to suit your Instagram Aesthetic | by Smriti Vyas
Every Creative on Instagram has a personal aesthetic that defines them and makes them unique. Here is a guide to help you out with the best editing apps that are free of cost!
Every Creative on Instagram has a personal aesthetic that defines them and makes them unique. This rather unconventional and ‘digitalized’ way of expressing one’s creativity through their feeds is only possible with the help of photo editing applications. However, many of these apps are costly making them accessible to on
Every Creative on Instagram has a personal aesthetic that defines them and makes them unique. This rather unconventional and ‘digitalized’ way of expressing one’s creativity through their feeds is only possible with the help of photo editing applications. However, many of these apps are costly making them accessible to on
10 Easy DIY Face Masks To Treat Your Dry Skin | by Smriti Vyas
Here is why your skin reacts to popular products and ingredients negatively resulting in either acne or repeated dryness!
Dry Skin can be extremely infuriating to deal with, especially if you are constantly working to get results, applying moisturizer every few hours, trying different home remedies, or spending way too much on expensive products with fancy packaging but ending up with more skin issues like acne, irritation, red spots or simply repeated dryness.
You may be wondering why your sk
Dry Skin can be extremely infuriating to deal with, especially if you are constantly working to get results, applying moisturizer every few hours, trying different home remedies, or spending way too much on expensive products with fancy packaging but ending up with more skin issues like acne, irritation, red spots or simply repeated dryness.
You may be wondering why your sk
Ariana Grande Inspired 'ICONIC' Haircuts For Every Hair Length! | by Smriti Vyas
Here are 5 of the MOST ICONIC Ariana Grande Hairstyles that are suitable to every hair length!
Ariana Grande has been an icon when it comes to hair and fashion. Every girl is obsessed with her feminine and super cute haircuts and wants to achieve a similar look. However, it is definitely a task to find Ariana hairstyles meant for all kinds of hair lengths.
Here are 5 of the MOST ICONIC haircuts of Ariana Grande's that are suitable for all hair lengths -
Before you start styling your hair, mak
Ariana Grande has been an icon when it comes to hair and fashion. Every girl is obsessed with her feminine and super cute haircuts and wants to achieve a similar look. However, it is definitely a task to find Ariana hairstyles meant for all kinds of hair lengths.
Here are 5 of the MOST ICONIC haircuts of Ariana Grande's that are suitable for all hair lengths -
Before you start styling your hair, mak
Contact Me
EMAIL - smritivyass27@gmail.com PHONE - +91 9667109269, +39 3888084818
LINKEDIN - https://www.linkedin.com/in/sm...